Be Safe, Be Well And Be Optimistic

It’s clear from our colleagues and friends that the last few weeks have been an emotional roller coaster and certainly unprecedented times in our industry. Many are feeling isolated, uneasy and overwhelmed while at the same time expressing empathy for our friends and optimism about what could come next. Our industry will never be the same, but that being said, take the steps to take care of your family and loved ones.

It’s time to prioritize our focus, strength and resilience.

This is a time to embrace the gift of time to spend on yourself, your loved ones and family, learning new skills, earning a certification, or expanding your knowledge in areas that will benefit you in the future. Chart a new course and uncover better and more innovative ways to invigorate the hospitality industry into recovery.

Most importantly, give yourself permission to Rest and Recharge. Spending time with yourself, your family and your friends and colleagues – that’s really the important stuff.

Be Strong and Be Kind, HPN Global is here for you.

Bill Kilburg
Chairman & CEO
HPN Global

Coronavirus Meeting Planner Update


Coronavirus Hotel Contracts

On Friday, March 27th, HPN Global CEO Bill Kilburg sat down with Regional VP Mark Dallman on Facebook LIVE to talk about the current state of the industry and have a conversation about Coronavirus and how it’s impacting hotel contracts.

Our Wish For You This Week

For the hospitality industry, last week was one for the history books. Although not one we care to revisit again soon. We saw so many of our colleagues and close friends on the receiving end of furloughs, unemployment, financial uncertainty and hotels closing their doors.

We all need to be two things during this time: Be Strong and Be Kind.

During times of uncertainty we need to embrace the shift, letting go of what we have known and how we have always done things. Uncertainty + Fear = Anxiety. We must learn to uncouple fear from uncertainty to evolve – to embrace the shift.

What we have done up until now is not what we will do in the future. We will evolve by finding new ways to partner and together we will thrive. If we accept the challenge of today and come together to find new ways of working, on the other side we will be stronger than ever before.

Our wish for you this week is that you focus on taking care of yourself and your family. Focus on your strength (you are stronger than you realize) and move through the week with kindness. On the road ahead, we will be refining our plans to support you and our HPN family along with strategies for our collective future success.

“With a warrior heart, square up your shoulders, keep your chin up and keep swinging.”

Be strong and be kind,

Bill Kilburg
Chairman & CEO
HPN Global

A Message From Our CEO: Solidarity & Support

Now more than ever, Relationships Matter. This is impacting you and it is impacting us. Let’s come together in solidarity to support each other during these difficult times.

We’d like to share a few of HPN Global’s founding values:

Family First– for most of us our family and loved ones are why we do what we do, they are why we get up in the morning. Time with them is the most precious thing we have. Hug them every day.

Be Nice to People – It’s a basic fact; people are nice to people who are nice to them. We are in the service business and people buy from people they like! My mother’s favorite saying was, “you catch more flies with honey than you do vinegar”.

Life is all about Relationships – Relationships, Relationships, Relationships! At the end of the day, nothing else matters but the connections we make with other people; people we work with, people we love, people we do business with.

Change is our Friend – It’s another fact; everything changes. We are going to continue to see a ton of that in 2020 for sure. No matter what you think the status quo is, it is in fact going to change rapidly. The people that can assimilate, appreciate and perhaps even lead change are the ones who are successful.

Take care of your friends – Our team is here to support you and the rest of the industry. Remember in life and in business to be a good friend. Your friends will return the favor, step up and take care of you when it matters.

None of us have ever been through anything like this, and I’ve been in the business since 1980. Take care of your family, your co-workers, and your customers. Keep your relationships in the forefront, be kind and nice to everybody in your day… we will get through this together.

Bill Kilburg
Chairman & CEO
HPN Global

Finding Balance During COVID-19 Chaos

It is our priority to consider all the risks involved to your organization and your attendees and provide legitimate, factual information to help you make the best decisions possible.


While there are currently no travel warnings “within the country” in the United States, we recognize corporations are implementing internal travel plans that could impact your event.

According to the CDC, “For the majority of people, the immediate risk of being exposed to the virus that causes COVID-19 is thought to be low.” Read more.


As of March 9, 2020, here are some facts reported from Johns Hopkins University:

  1. What is not widely reported and should be highlighted is that there have been 62,375 recoveries already out of the 111,363 confirmed cases worldwide.
  2. That is more than half confirmed cases.
  3. 80% of all cases reported are MILD.
  4. The most vulnerable are elderly, people with chronic illnesses or compromised immune systems (children have not been widely impacted).


There is massive confusion as to whether or not force majeure can be applied to meetings canceling in the United States. The top questions we are seeing pertain to a declared state of emergency and corporate travel bans.

It is important to understand that a state of emergency provides federal funding, resources and has no direct impact on curtailment of travel. If flights are landing in a state and hotels are open for business, force majeure does not apply. The same follows suit for corporate or organizational travel bans.

HPN Global is committed to taking any necessary steps to support our clients through this conversation with creative solutions for all involved to mitigate expenses.


We are here to support our clients and all industry partners through this challenging time.

Here are our suggestions to be proactive:

  1. Communicate to attendees. What are you doing to help prevent the spread of coronavirus and other infectious diseases in your home, workplace, and events?
  2. Prepare and consider the communication and marketing pieces you are putting into place to ease the concerns of attendees.
  3. Support issues for attendees that arise on-site, whether you are the planner or the hotel, you should have a proactive plan in place.


As a token of our commitment, we are providing you with a step-by-step resource to help manage pre-planning concerns and provide a plan while on site.


Consider all things involved with continuing your event, including the cost of cancellation and the cost to reproduce it. If hosting your event on its intended date is not an option, we can help you “lift and shift”™.

“HPN Global is committed to helping our clients and partners navigate these uncertain times. We are working to find the best solutions and best outcomes for each event and for all those involved. We are aware of the full-scale impact this is having on our industry, and we remain available to you as a resource.”
– Bill Kilburg, CEO & Founder


Arm yourself with legitimate, factual information about COVID-19.

  1. CDC facts about COVID-19
  2. Everything to know about COVID-19
  3. NAEMSP COVID-19 considerations

CDC travel guidances – Updates are ongoing so you have the most up to date information at all times.

  1. China
  2. Hong Kong
  3. Iran
  4. Italy
  5. Japan
  6. South Korea
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